How much should I sell my LLC for?

Asked by: Edgardo Satterfield PhD  |  Last update: August 20, 2026
Score: 4.4/5 (59 votes)

An LLC is generally sold for a multiple of its earnings, typically ranging from 1.5–2.5x EBITDA for small businesses (under $250k EBITDA) to 2–3.5x for those with $250k–$750k, often using EBITDA (earnings before interest, taxes, depreciation, and amortization) as the primary valuation metric. Revenue-based methods may also apply.

How much can I sell my LLC for?

The vast majority of small and mid-sized companies are valued on a multiple of EBITDA. Some rules of thumb are: Companies under $250K in EBITDA = 1.5 – 2.5 X EBITDA. Companies $250k – $750k in EBITDA = 2 – 3.5 X EBITDA.

How to value a small LLC?

Determining Your Business's Market Value

  1. Tally the value of assets. Add up the value of everything the business owns, including all equipment and inventory. ...
  2. Base it on revenue. How much does the business generate in annual sales? ...
  3. Use earnings multiples. ...
  4. Do a discounted cash-flow analysis. ...
  5. Go beyond financial formulas.

How do I calculate how much to sell my business for?

This method is quick and easy: Simply multiply the revenue by its valuation multiple — a business metric with benchmarks that differ from industry to industry — to calculate the total value of a business.

How much is a business worth with $200,000 in sales?

For example, a business with an annual revenue of $200,000 and a valuation multiple of 2.5 would have a value of $500,000. However, the accuracy of a revenue-based valuation relies heavily on selecting the right multiple for your business.

How to Pay Yourself as an LLC in 2025

35 related questions found

What is the rule of thumb for valuing a business?

The most commonly used rule of thumb is simply a percentage of the annual sales, or better yet, the last 12 months of sales/revenues.

Is it difficult to sell an LLC?

Although transferring ownership interests in a California limited liability company (LLC) is possible, it's not simple. Unlike corporations where shareholders can freely buy and sell their ownership interests (i.e., stocks), LLC members need the approval of all other members to transfer ownership.

Is a business worth 5 times profit?

Service businesses typically sell for 2-3x their annual profit because they often depend heavily on the current owner's relationships and expertise. Manufacturing companies tend to command higher multipliers, often 4-5x their annual profit, due to their tangible assets and established processes.

How do I value my LLC?

The income method or the market value method is typically used to appraise an LLC. Your company's operating agreement may specify which method should be used. The market value method examines the valuations of similar companies that have recently sold.

How much capital gains do I pay on $100,000?

On a $100,000 capital gain, you'll likely pay 15% for long-term gains, resulting in about $15,000 in federal tax (plus potential state tax), but it could be 0% or 20% depending on your total taxable income and filing status, while short-term gains are taxed as ordinary income (potentially 22-24%). 

What is the 36 month rule?

It allowed sellers to claim CGT exemption for the final 36 months of ownership, even if they had moved out. However, this was reduced to 18 months in 2014 and further to 9 months in 2020, which remains the rule today. This general law is in place as it prevents short-term transaction benefits concerning taxation.

What is the 70 30 rule in business?

If you want real growth, you need room to experiment, and that means accepting the possibility of failure. David Manela explains that successful companies invest roughly 70% of resources into proven strategies and reserve about 30% for testing new ideas.

How do I calculate what my business is worth to sell?

Four ways to gauge your business's worth

  • Book Value (Asset-Based) This method tallies your tangible assets—equipment, inventory, property—and subtracts liabilities to show what you'd have if everything were liquidated. ...
  • Cash-Flow Valuation. ...
  • Revenue multiplier. ...
  • Earnings Multiplier (Price-to-Earnings Ratio)

Is 1 million in revenue good for a small business?

If your business has achieved $1MM in revenue, congratulations on beating the odds (estimated by the SBA), which say that 30% of small businesses fail within the first year, 50% within five years and 66% during the first ten.

Can valuation be manipulated?

High-end items (e.g., watches, cars, yachts) can have valuations manipulated through fictitious invoices or staged private sales. Criminals artificially raise or lower reported prices, disguising illicit proceeds as legitimate gains or concealing true wealth.

What is a reasonable profit for a small business?

The answer is—it depends. According to the Corporate Finance Institute, the average net profit for small businesses is 10%, while 20% is considered good.

How much can a company be sold for?

A business's value is often expressed as a multiple of its annual cash flow, which generally ranges between 2 and 4 times the yearly profit, depending on industry, size, and other factors. For instance, a business with $200,000 in annual cash flow could sell for $400,000 to $800,000.