As of early 2026, Warren Buffett’s favorite, long-term stocks to own—often called his "forever" stocks—are Apple, Coca-Cola, and American Express. These companies fit his preference for strong consumer brands, wide economic moats, and consistent cash flow. Additionally, his company, Berkshire Hathaway, is often considered his ultimate investment.
Here's a brief look at two of the better buy-and-hold picks: finance sector titan American Express (NYSE: AXP) and beverage king Coca-Cola (NYSE: KO).
Warren Buffett's Berkshire Hathaway is investing in major tech players with significant AI involvement, notably buying a new position in Alphabet (Google) (GOOG/GOOGL) and holding large stakes in Apple (AAPL) and Amazon (AMZN), viewing them as leaders in AI integration across cloud, search, and consumer devices, with Alphabet's AI growth via Gemini and Google Cloud, Amazon's cloud AI, and Apple's strategic AI features being key drivers.
Many of Buffett's favorite stocks fit that profile. Here are three that investors should consider buying: Berkshire Hathaway itself, Apple (NASDAQ: AAPL), and Coca-Cola (NYSE: KO).
Inside Warren Buffett's 2025 investments: Lennar, Chevron, and Constellation | Fortune.
There's no single list of the "7 best stocks," as recommendations vary by goal (growth, safety, dividends), but strong recent picks from analysts include tech giants like Microsoft (MSFT) and growth plays like Nvidia (NVDA), alongside diversified options like Procter & Gamble (PG) and defense stocks like RTX Corp (RTX); consider diverse sectors like Healthcare (Eli Lilly LLY) and Semiconductors (Lam Research LRCX) for potential long-term value. Always research and align choices with your risk tolerance.
Berkshire requested confidential treatment for its purchases of Chubb in late 2023 and early 2024—which was made public in May 2024. Berkshire now holds about $8 billion of the insurer.
Nvidia is forecast to deliver impressive growth yet again in 2026. Nebius Group should put up remarkable growth this year. The Trade Desk is set to bounce back in 2026.
Invest 90% of your liquid assets in a low-cost S&P 500 index fund (Buffett recommended Vanguard's). Buffett argues that stocks will continue to provide higher returns over the long run than bonds or cash. Invest the remaining 10% in short-term government bonds such as U.S. Treasury bills.
Examples of cash and cash equivalents that a millionaire or billionaire may hold include:
Broadcom (NASDAQ:AVGO) already achieved what most "next NVIDIA" candidates aspire to: a $1.63 trillion market cap built on actual profits. The company generated $63.9 billion in trailing revenue with a 36% profit margin.
Detailed overview of Best Stocks in 2025
Perhaps unsurprisingly, our top spot goes to Apple. The iPhone maker is not just a tech giant, it's one of the biggest companies in history. Founder Steve Jobs always believed that his Mac computers, iPods and smartphones would change the world, but some investors took longer to be convinced.